Max & Paddy's Road to Nowhere (UK)

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Peter Kay changed the voice of his Character Max for this show. In Phoenix Nights (UK) the character spoke with a much deeper voice. Kay found trying to do this voice for an increased length of time required due to the greater amount of dialogue as the shows star put tremendous strain on his voice, which he then kept losing. He decided to make Max's voice higher than that in Phoenix Nights and decided not to alter his own Bolton accent to protect his voice. At times Max speaks in almost the exact tone of Peter Kay's normal voice, due to how close it now is to his natural voice.
In the 3rd Episode, Peter Kay decided not to use a stunt-voice for the scene where his character was required to sing Elton John's "That's why they call it the Blues". Kay sang the song himself and also did it in his character's voice. However later in the song they did dub in the actual harmonica solo, as Patrick McGuinness could not play the harmonica.
When Wolfster hands Max his phone number/address, you can see the back of card. It turns out to be a John Smith's Beer Mat which happens to feature the image of Peter Kay. This is because Peter Kay is the face of the John Smith's Beer Ads.
Max's full name is Maxwell Bygraves.